Firm Philosophy

The firm’s philosophy toward litigation is to be tough on behalf of its clients in any particular dispute, while refusing to abandon professionalism and fairness. WB Mills, PLLC’s attorneys advise clients not only on how to protect their trademark and copyright rights through litigation and before the USPTO and TTAB, but also suggest strategies to protect and maximize the value of their trademarks and copyrights. For instance, many clients don’t realize that registration is only the first step in protecting their trademark and copyright rights. Once their mark or work is registered, they must also diligently continue to protect such rights through proper licensing and due diligence in monitoring the mark and/or copyright to ensure that if any infringement occurs, action will be taken in a timely and effective manner.